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You are here: Home / blogosphere / Creativity on speed (as in fast)

Creativity on speed (as in fast)

07-Dec-2005 By Jim

I’ve known for a long time that the best way to learn non-technical things and create artistic thingies was to get my logical brain the hell out of the way. This puts that idea into a very digestible, and vastly more useful, form.

Excerpt:
Creating Passionate Users: Creativity on speed
One of the best ways to be truly creative–breakthrough creative–is to be forced to go fast. Really, really, really fast. From the brain’s perspective, it makes sense that extreme speed can unlock creativity. When forced to come up with something under extreme time constraints, we’re forced to rely on the more intuitive, subconscious parts of our brain. The time pressure can help suppress the logical/rational/critical parts of your brain. It helps you EQ up subconscious creativity (so-called “right brain”) and EQ down conscious thought (“left brain”).

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